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優(yōu)化公司治理 優(yōu)化公司治理
Optimizing Corporate Optimizing Corporate
Governance Governance

堅持誠信經營 堅持誠信經營
Upholding Honest Operations Upholding Honest Operations

增強發(fā)展能力 增強發(fā)展能力
Enhancing Development Enhancing Development
Capacity Capacity
增強發(fā)展能力
Deliver information rapidly to
increase overall understanding Enhancing Development Capacity
problems with professional knowledge
Answer investors’ questions and Investor Reception By telephone, email Investor Strategy Communicate about company 致力于質量效益型發(fā)展提佣，推進企業(yè)發(fā)展模式的轉變乎串。 proprietor, and big projects) strategy, we are committed to
快捷傳遞信息兼丰、增進了解
以專業(yè)知識解答投資者
Adhering to the PRSII and “Three Big” (Big market, big
我們堅持“五化”發(fā)展策略和“三大”市場策略，
and SMS
各種疑問和難題
應用電話郵件
offering quality that benefits our overall development and
短信等方式
實施“一裁短悦荒、兩消滅、三集中”等精細化管理垛贤，通過
promote the transformation of our corporate development
投資者接待會
model. By implementing a detailed management system
向投資者公開
Meeting
不斷提升盈利能力真朗，強化風險防控，保障股東價值的
centralizations”, and creating the N+1, N+2 value with N-1
信息的主要方式
developments and industry prospects
溝通交流公司發(fā)展狀況燃领、 行業(yè)前景等
resource consumption and costs, we intend to increase our
Main channels to 投資者策略會 N-1 的資源消耗和成本費用去創(chuàng)造 N+1士聪、N+2 的價值， that features “one cutting, two eliminations, three
最優(yōu)化和持續(xù)性猛蔽。
disclose information profitability, strengthen our risk prevention and enhance our
Capital Market
資本市場 研究報告 shareholders.
to investors control mechanisms to ensure optimal and sustained value to
institutions that compile reports
報告給予全面支持和幫助
反路演
業(yè)績路演 Research Reports 對研究機構撰寫 發(fā)展策略 Development Strategy
Reverse Roadshow
Performance Support and assist research
Roadshow 我們圍繞“一最兩跨剥悟、科學發(fā)展”戰(zhàn)略目標灵寺，制定 Most and Two Entries” approach, we have formulated the
In combination with the strategic objective of the “One
組織投資者對項目進行實地考察
spot project investigations
informatization and internationalization) development strategy,
Organize investors to make on-the-
為成為最具國際競爭力的建筑地產綜合企業(yè)集團指明
主動向投資者推介公司信息 “專業(yè)化、區(qū)域化区岗、標準化略板、信息化和國際化”發(fā)展策略， PRSII (professionalization, regionalization, standardization,
Actively introduce company which sets the direction for how we aim to become the most
information to investors 了前進方向慈缔。 internationally competitive building real estate group in the
2012 年叮称，“五化”發(fā)展策略繼續(xù)向縱深推進。我們 world.
In 2012, we went on promoting our PRSII strategy
信息公開 Information Disclosure 通過內部整合和外部并購的方式藐鹤，成立了具有優(yōu)勢資 further. We set up specialized companies possessing superior
我們秉承“誠瓤檐，而后溝通”的原則，以投資者關系 Information disclosure is vital to protecting the 源的專業(yè)公司教藻；不斷強化重點區(qū)域資源配置強度距帅，努力 resources by means of internal integration and external
legitimate rights and interests of shareholders and to 實現區(qū)域層面的效益最大化和可持續(xù)發(fā)展；交融推進 merger and acquisition. We continued to strenthen resource
管理括堤、信息披露等制度為基本保障碌秸，構建全方位的投 promoting standardized operations. By means of information allocation in important regions to maximize our benefit
資者關系管理體系。通過定期報告悄窃、臨時公告等信息 disclosure channels such as periodical reports and interim 標準化和信息化讥电，企業(yè)生產和管理方式逐步提升；海 and realize sustainable development at regional level and
announcements and direct communication channels such as 外經營實現規(guī)模效益雙增長轧抗，國際化水平進一步提高恩敌。 promoted standardization and informatization simultaneously
披露渠道，路演横媚、反路演等直接溝通渠道纠炮，真實、全 to improve our ways in production and management gradually.
roadshow and reverse road show, we disclose information
面灯蝴、及時披露公司信息恢口，建立與投資者和社會公眾全 in a comprehensive and timely way, and are always building We realized scale expansion and benefit increasing in overseas
bridges to help us better communicate with investors and operation, which enhanced our internationalization further.
面溝通信息的橋梁，同時充分滿足資本市場穷躁、監(jiān)管機
the public. We believe these are the best ways to meet the
構等利益相關方的信息需求耕肩。 information needs of stakeholders such as capital markets and 營銷策略
regulatory agencies, among others. Marketing Strategy
2012 年，我們按規(guī)定披露信息 68 份问潭，其中定期報 我們堅持“大市場猿诸、大業(yè)主、大項目”策略狡忙，將戰(zhàn)
In 2012, we had disclosed 68 copies of information in We are committed to our “big market, big proprietor,
告 4 份梳虽、臨時公告 49 份、其它信息 15 份灾茁，平均每 7 個交 accordance with regulations, including four periodical reports, 略合作和大客戶營銷作為重要內容窜觉，努力提升營銷層 big project” strategy, and see strategic cooperation and
49 interim announcements, and 15 copies of other information.
易日有 2 份信息與資本市場見面是复；舉行 3 次大型業(yè)績路 次。通過高端營銷竖螃，我們實現了大市場向區(qū)域化市場、 key customer marketing as an essential part of our future
Two copies of information were released to the capital market success. Through high-end marketing initiatives, we have
演及10 多場反路演逗余，面對面滿足投資者的深度需求特咆。 in an average of seven days. We held three big performance 大業(yè)主向合作型業(yè)主、大項目向效益型項目的轉變升 transformed from focusing solely on big markets to regional
roadshows and more than ten reverse roadshows to meet the markets, from being a big proprietor to a cooperative
further needs of investors face to face. 級录粱，產品結構腻格、區(qū)域布局不斷優(yōu)化。 owner and from focusing on big projects to projects that
2012 年啥繁，合同質量進一步提升菜职，大項目比重明顯 are mutually beneficial to all parties. We have done this to
增加。與大客戶簽署合作項目金額突破 4,500 億元旗闽，占 optimize our project structure and regional distribution.
In 2012, we increased the quality of our contracts and
總合同額近 50%酬核。房建承包單體項目平均合同額達 3.5 the number of big projects that we were involved in. The
億元，同比增加 21%适室。 value of contracts signed with key customers exceeded RMB
450 billion, accounting for nearly 50% of the total value of
contracts that year. The average value of a single housing
construction project contract was RMB 350 million, an
increase of 21% over the previous year.
法國巴黎銀行赴鄭州富士康項目反路演 2012 年度中期業(yè)績推介會
BNP Paribas Held a Reverse Roadshow at Fushikang Shopping Mall in Zhengzhou 2012 Interim Results Conference
26 拓展幸傅找猓空間·Expanding a happy living environment 拓展幸福空間·Expanding a happy living environment 27